Meet Kyle Shold

We caught up with the brilliant and insightful Kyle Shold a few weeks ago and have shared our conversation below.

Alright, Kyle thanks for taking the time to share your stories and insights with us today. When did you first know you wanted to pursue a creative/artistic path professionally?

In some way I had always been interested in the creative arts. Stemming primarily from movies and film scores for movies with ‘Star Wars’ being a major early influence. I loved early behind-the-scenes documentaries detailing the artists and creatives involved in bringing these big films to life. And, of course, there was drawing.

Beyond Your Imagination

When I think about people who love movies, my friend and today’s guest Kyle Shold instantly comes to mind. An illustrator by trade, who created the fantastic poster for this podcast, he uses his passion for film and storytelling tools—from cinematography to scores—to influence his work. In this conversation, we cover a lot of ground, from his first cinematic memory that sparked his imagination to the score that fuels his creativity. We also talk about how movies shift through time, the differences between physical and streaming media, and why quality and control are crucial elements in curating your film library.

more than meets the eye!

Watch as Kyle Shold draws the ruthless Decepticon leader Megatron for Hasbro’s Transformers Studio Series.

Watch Kyle Shold draw the loveable Autobot Bumblebee for Hasbro’s Transformers Studio Series.

Watch as Kyle Shold draws the despicable Decepticon Shatter for Hasbro’s Transformers Studio Series.

from ninja to shinobi

Watch this short documentary from Chris Martin Studios about the rebranding of Loowit Brewing Company's flagship IPA Shadow Shinobi featuring Kyle Shold of Freshwater Bay Creative.


getting work to work

Kyle Shold is a friend, an illustrator, and a lover of film. He has redefined himself many times throughout his career, most recently by building a reputation for illustrating beer labels for brewers throughout the west coast. In this interview episode of Getting Work To Work, Kyle and I talk about not having a backup plan, finding the hook in his artwork, and his passion for story and film scores.

Kyle Shold is a friend, an illustrator, and a lover of film. He has redefined himself many times throughout his career, most recently by building a reputation for illustrating beer labels for brewers throughout the west coast. In this interview episode of Getting Work To Work, Kyle and I talk about not having a backup plan, finding the hook in his artwork, and his passion for story and film scores.

…read all over

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Loowit Brewing coming out of Ninja’s Shadow

By Troy Brynelson

Published: April 12, 2017

“The result is a brief, four-page comic book transposing the legal rigmarole into a clash between two rival ninja clans. Shadow Ninja, hero of the nondescript metro city Couve City, clashes with the Eastern Ale Clan after its kingpin reveals it had exclusive rights to the word “ninja.” Vancouver artist Kyle Shold wrote and illustrated the comic.“

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North Jetty Brewing – Graveyard of the Pacific (Release)

By BrewDad on December 11, 2018

“The final product releases in 22oz bottles with the killer artwork done by artist Kyle Shold. Kyle captured the feel of the stretch of water from Tillamook Bay, past the treacherous Columbia River Bar to the tip of Vancouver Island that has claimed over 2,000 vessels& more than 700 lives.” 

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Kyle Shold and the labels of Heathen Brewing

BLA: What other art do you make?

KS: As a freelancer I do a little bit of everything these days. In addition to the label work I’ve done comic books, posters, lots of T-shirt artwork, coasters, logo art, storyboards, stickers, makeup palette labels, web banner ads, print ads, you name it!

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